Nudge: Improving Decisions About Health, Wealth and Happiness by Richard H. Thaler & Cass R. Sunstein

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Every day we make decisions: about the things we buy or the meals we eat; about the investments we make and the time we spend; about our health and that of the planet. Unfortunately, we often choose badly.

Nudge has transformed the way individuals, companies and governments look at the world and in this updated edition offers us a wealth of new insights on topics ranging from COVID-19 to personal finance to climate change. We're all susceptible to biases that can lead us to make bad decisions that make us poorer, less healthy and less happy. As Nudge shows, no choice is ever presented to us in a neutral way, but by knowing how people think, we can make it easier to choose what's best for us and for society.

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'Nudge has changed the world. You may not realise it, but as a result of its findings you're likely to live longer, retire richer and maybe even save other people's lives'.
The Times

384 pages

ISBN 9780141999937

FSC paper

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